PHOENIX (3TV) -- As a little boy, Ruben Rivera of PV Barbers had Arizona on his mind. He was born in Oaxaca, Mexico speaking the native language of Mixteco. He saw his older brother move to Arizona and he wanted to do the same. 

So at 13 years old, he convinced his parents to move from Mexico to Arizona.  Ruben had to learn both Spanish and English to communicate in his new home state. He tried occupations in landscaping and auto mechanics before he found himself in barber school. It’s there that he found his calling. 

[SPECIAL SECTION: Jaime's Local Love]

In 2006, Ruben opened a family owned barbershop with just three chairs.  Now he has 20, with a focus on the barbers. He says keeping his barbers  provide happy clients and a joyful experience overall. 

[RELATED: Screws and Sparkles provides storefront in Buckeye for local crafters]

Ruben says he learned from some of the best barber owners in the Valley and is sharing his knowledge with that same passion. Ruben believes in keeping his customers up to date with the freshest cut for their face. From modern to classic cuts, Ruben and his team at PV Barbers will keep you looking sharp. 

PV Barbers LLC

3202 E Greenway Rd., #1603, Phoenix, AZ 85032



You'll find Jaime Cerreta anchoring 3TV's Good Morning Arizona on Saturday and Sunday mornings. During the week, she reports on everything from crime scenes and breaking news to restaurant openings and community events.


Copyright 2019 KPHO/KTVK (KPHO Broadcasting Corporation). All rights reserved.


Recommended for you

(0) comments

Welcome to the discussion.

Keep it Clean. Please avoid obscene, vulgar, lewd, racist or sexually-oriented language.
Don't Threaten. Threats of harming another person will not be tolerated.
Be Truthful. Don't knowingly lie about anyone or anything.
Be Nice. No racism, sexism or any sort of -ism that is degrading to another person.
Be Proactive. Use the 'Report' link on each comment to let us know of abusive posts.
Share with Us. We'd love to hear eyewitness accounts, the history behind an article.