Fiesta Bowl Parade

This year's theme for the parade is “Legends Made Here" and is celebrating 50 years of the...

Vrbo Fiesta Bowl Parade held Saturday morning in central Phoenix

Updated: Dec. 17, 2022 at 2:22 PM MST

By AZFamily Digital News Staff

2022 was the 50th edition of the Fiesta Bowl Parade!

Fiesta Bowl Parade

Rescue A Golden of Arizona has been in operation in 1998.

See the furry friends coming to this year’s VBRO Fiesta Bowl Parade

Updated: Dec. 15, 2022 at 1:20 PM MST

By AZFamily Digital News Staff

The all-volunteer nonprofit has operated since 1998, helping future dog moms and dads learn about responsible pet ownership along the way.

Fiesta Bowl Parade

Mariachi is featured at this year’s VBRO Fiesta Bowl Parade

Updated: Dec. 14, 2022 at 1:34 PM MST

By AZFamily Digital News Staff

Mariachi Estrella de Cobre, means “Copper Star,” symbolizing our great State 48.

Fiesta Bowl Parade

Good Morning Arizona is giving you an exclusive look as performers and the organizations get...

Performers work on final preparations for VRBO Fiesta Bowl Parade

Updated: Dec. 13, 2022 at 1:15 PM MST

By AZFamily Digital News Staff

This year has been an eventful one for the Fiesta Bowl.

Fiesta Bowl Parade

“Half-pint” judges chosen for upcoming Fiesta Bowl parade

Updated: Dec. 5, 2022 at 11:13 AM MST

By Dani Birzer

This year’s “half-pint” judges have been chosen for the upcoming Fiesta Bowl parade in downtown Phoenix!

Fiesta Bowl Parade

Fiesta Bowl Organization hires Erik Moses as new CEO

Updated: Nov. 15, 2022 at 12:36 PM MST

By The Associated Press

Moses will lead the Fiesta Bowl Organization, which hosts the Vrbo Fiesta Bowl, Guarateed Rate Bowl and a parade.

Something Good

Fiesta Bowl Charities and partners build new playground in Fort Mohave

Updated: Oct. 25, 2022 at 7:47 AM MST

By Tess Rafols

More than 100 volunteers joined forces to build a new innovative playground and sports court in Fort Mohave.

Fiesta Bowl Parade

Fiesta Bowl holds annual youth football clinic

Updated: Oct. 15, 2022 at 12:23 PM MST

By AZFamily Digital News Staff

The Fiesta Bowl held its annual Arizona Milk Producers youth football clinic Saturday.

Fiesta Bowl Parade

New balloons set to debut in this year’s Vrbo Fiesta Bowl Parade

Updated: Oct. 13, 2022 at 2:03 PM MST

By Ben Bradley

With the Vrbo Fiesta Bowl Parade presented by Lerner & Rowe just over two months away, work is underway to make sure the newest balloons are ready to go.

Fiesta Bowl Parade

Shazam! Legendary Suns broadcaster Al McCoy named Grand Marshal of Vrbo Fiesta Bowl Parade

Updated: Sep. 13, 2022 at 8:40 AM MST

By Ben Bradley

The Fiesta Bowl Parade presented by Lerner & Row is a two-mile walk down Central Avenue in Phoenix that’s set for Saturday, Dec. 17.

Phoenix Forecast

Fiesta Bowl Parade

Applications now being accepted for Fiesta Bowl’s ‘Wishes for Teachers’ program

Updated: Sep. 6, 2022 at 11:13 AM MST

By AZFamily Digital News Staff

Since the program started, Fiesta Bowl Charities has handed out $4.7 million to more than 1,200 teachers.

Fiesta Bowl Parade

Vrbo named new title partner for Fiesta Bowl

Updated: Jul. 25, 2022 at 11:38 AM MST

By AZFamily Digital News Staff

With PlayStation out, a new partnership has been formed for the newly-named Vrbo Fiesta Bowl.