As hundreds of thousands of people descend on downtown Phoenix for Final Four weekend, the City of Phoenix is going to great lengths to make sure the Final Four events are zero waste. That means of the expected 25,000 pounds of food wrappers, drink bottles and other trash, 90 percent will be recycled from the upcoming Final Four events.
However, the Final Four fan events are not the only places getting the special attention.
Roosevelt Row is a popular destination packed with local business and restaurants are sure to be fan favorites during the weekend and will also be part of the zero waste effort. This is a team effort between the city, the Phoenix Local Organizing Committee and Downtown Phoenix Inc.