Jaime's Local Love: Lisa's Rum Cake

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(Source: KPHO/KTVK) (Source: KPHO/KTVK)
(Source: KPHO/KTVK) (Source: KPHO/KTVK)
(Source: KPHO/KTVK) (Source: KPHO/KTVK)

If you grew up in the Valley, surely you've heard of the iconic Cathy's Rum Cake. It was a much-anticipated dessert at many birthdays and celebrations during my youth. Now, Cathy's daughter, Lisa, is taking over the family tradition with her daughters. Presenting Lisa's Rum Cake! 

They do much business locally but ship their delicious cakes, as well.

Lisa just celebrated her 42nd year of making her family's famous rum cake.

Lisa's Rum Cake is a family-owned and operated e-commerce business in the heart of Gilbert.

Lisa, along with her husband, Kelly, and three daughters, Lauren, Megan, and Madison, produce a variety of unique cake products in over 70 flavors. 

While not all of those flavors include rum, the ones that are rum cakes do not contain alcohol. Per the family recipe,  the creator of which was allergic to real rum liquor, the cakes have always been non-alcoholic so they are everybody friendly.  

Each cake is filled with Italian custard and frosted in Lisa's signature Italian whipped cream. People all over the country have made Lisa's Rum Cake a family tradition for over 42 years.

All products are made to fresh to order in a state-of-the-art cake factory, using high-tech equipment to ensure the highest level of quality and freshness.

The cakes are amazing and perfect for any celebration for the  holidays or even just for a random Wednesday -- like today!

Make sure to check the Holiday Boutique at Lisa's Rum Cake on Saturday, Dec. 3, 9 a.m.-noon.

Do you have an idea for a Local Love? Send it my way. I've love to hear from you!

Click or tap here to see a slideshow of where I've been!

See you next Wednesday for another Local Love!


Lisa's Rum Cake

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Jaime CerretaHometown girl Jaime Cerreta was born and raised in Phoenix and has family all over the Valley.

Click to learn more about Jaime.

Jaime Cerreta

If that Cerreta name makes visions of little green mints dance in your head, you're onto something. Yes, Jaime is “one of those candy people." Her grandfather started the Cerreta Candy Company in 1968, and her father worked there for 45 years. Many of her aunts, uncles, and cousins, as well as her grandfather -- Mr. C. himself -- are still making candy at the Glendale-based factory. Jaime's favorites are the Peanut Butter Pizzazz and the famous French Mint Truffles.

Jaime is a graduate of Arizona State University and the Walter Cronkite School of Broadcast Journalism.

She left the Valley after college for her first TV job as a one-man-band reporter in Joplin, Mo. She then produced and anchored a morning show in Springfield, Mo. before moving to Beaumont, Texas, where she worked as the morning anchor/reporter.

Before returning to the Valley in August 2013, Jaime spent the past seven years in Oklahoma City, where she served as the evening anchor at the local Fox station. Jaime anchored Oklahoma Associated Press award-winning newscasts for Best Newscast and Best Election Coverage. She was named one of Oklahoma Magazine's Best of the Best. Jaime stayed on the desk for up to 12 hours at a time when the deadly tornadoes hit in May 2013. She has covered hurricanes, hail storms, blizzards, flooding and droughts.

Some of her favorite experiences in Oklahoma include shooting one-on-one basketball with Blake Griffin and talking football with Sam Bradford.

Jaime considers herself a "total foodie" and strongly believes in supporting local businesses. She's an advocate for the Alzheimer's Association, a reluctant exerciser and a positive thinker. Jaime loves spending time with friends and family and any patio with a view of Camelback Mountain. Mostly, she loves being back home sweet home in the Valley of the Sun.

If you have a story idea for Jaime, drop her an email any time.

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