Cupping for health and well-being

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By Catherine Holland By Catherine Holland

PHOENIX -- Cupping is one of many alternative treatments for pain to come from ages-old Eastern medicine.

While it can leave large welts and bruises for several days after a treatment, proponents say cupping can work wonders for a variety of issues.

3TV's Heidi Goitia talked to Jesse James of Jesse James Body and Wellness Center about the

"Cupping works with different people for different reasons," James said. "It really depends on what's going on with your body."

Rather than using compressions to relieve pain and tension, cupping using suction to pull the skin and muscles up.

"Cupping is one of the best deep-tissue therapies available," according to James' website. "It can affect tissues up to four inches deep from the external skin."

Once in place, the cups stay on for about 10 minutes while the patient relaxes. While it might look somewhat painful, clients say it is not once you're used to it.

The ancient technique is effective when it comes to loosening muscles, encouraging blood flow and calming the nervous system. According to James, it is also good for opening up the lungs and clearing congestion.

"It's so great for cold and flu," he said. "What cupping is really great for, which is initially what it was actually designed for, is really opening up the lungs and working with people with asthma. With one treatment -- opening up the entire rib cage and the diaphragm -- you can take such better breaths."

According to James, most clients notice a marked improvement in their well-being after just one session.

A 30-minute cupping session is $59. Jesse James Body Wellness is located at 6009 N. 16th St., Phoenix. For more information, call 602-573-1309 or check out JesseJamesBodyWellness.com.