Valley gets covered in Super Bowl billboards

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By Jennifer Thomas By Jennifer Thomas

GLENDALE, Ariz. -- We are a little less than 200 days away from the big game in Glendale and already signs of the impending Super Bowl have begun popping up all over the Valley.

No matter where you commute to work, odds are you will see one of the 15 new billboards that read, "It's Super Bowl Season."
Most of the football fans we talked to say it's never too early to start a marketing campaign of this magnitude.
"I think it's good for the economy," Daniel Sternberg said. "Trying to get the word out about the Super Bowl and get everything prepared."

"I think it's good for the community," John Cruz said. "Get people coming out there."
However, there are some who feel like the Super Bowl season can't come before the football season.

"I think it's ridiculous!" said Bob, a football fan. "I think it's too early. I mean come on, it’s still summer. I love football, but to start this buzz about the Super Bowl already, it’s a little too early."
But you might need 200 days of notice to save up for a pricey ticket.
"It's a little expensive," Cruz joked.
Just remember, you don't need a ticket to the game to enjoy all of the Super Bowl parties.