Narco culture enticing youth

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As warring drug cartels fight for turf, especially along the border, they seem to be winning another battle for the hearts and minds of many young people.

From songs that glorify drug lords to folk saints and YouTube videos, narco culture spreads a seductive view of violent lifestyle.

Songs, folk saints, and even social networks celebrate the rise of narco culture.

Narco cinema offers an action packed view of the fictional world of drug lords.

And now, traffickers post their own videos of real crime scenes on YouTube. It all adds up to a counterculture of criminality.