PHOENIX (AP) — Arizona Diamondbacks fans have been lured to the home stadium by bobble heads and kiddie backpacks.
Now the team and Univision 33 are offering colorful face masks to the first 15,000 attendees at Saturday's game against the Los Angeles Dodgers. The masks are worn in Lucha Libre — or "free wrestling" in Spanish — that dates to the 1930s.
A spokesman for the Diamondbacks tells the Arizona Republic (http://bit.ly/L4Xa7D ) that he's hoping the craze over Lucha Libre will boost the promotion. The form of wrestling has a significant following among Hispanics.
The Diamondbacks have 23 promotional giveaways during the 81-game home season.
Information from: The Arizona Republic, http://www.azcentral.com