Photos: SXSW 2012 opens in Austin
SXSW South by Southwest 2012
Credit: Getty Images
AUSTIN, TX - MARCH 12: Zappos CEO Tony Hsieh (L) and Mashable CEO Pete Cashmore arrive on the red carpet at the opening night of SxSW 2010 hosted by The Hollywood Reporter at The Tweet House on March 12, 2010 in Austin, Texas. (Photo by Gary Miller/Getty Images)
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