Killing lice: Phoenix company promises success in one chemical-free treatment


by Heidi Goitia

Bio | Email | Follow: @heidigoitia

Posted on September 26, 2013 at 9:46 AM

Updated Thursday, Sep 26 at 10:00 AM

PHOENIX -- If you’re a parent who’s ever had a kid with head lice, or maybe you’ve even had it yourself, you know it’s not fun. You also probably know those over-the-counter treatments don’t always work. 

Valley resident Kim Pickens decided to do something about it. She started No Nit Noggins. It’s a lice-removal service guaranteed to work in one treatment.

She said she’s seen the need, and wanted to help.

“I know people who’ve had it for six months and can’t get rid of it.”

She uses a system called AirAlleé™. It blows hot air on the lice and nits, dehydrating them, and ultimately killing them. She says one of the greatest benefits of this system is its safety.

“We use no toxins, no chemicals,” she explained, adding that the over-the-counter treatments typically require multiple treatments because they kill the adult lice, but not the babies so when the babies mature, you just have to do it all again.

One mom we talked with has two daughters battling lice. She said she’s tried everything she can think of and this is her last hope. She said the little bugs have brought her life to a standstill and turned her house upside down.

“For the last week it’s been awful; washing everything in hot water. Drying everything in high heat. We’re just on pins and needles every day.”

No Nit Noggins will come to your home for about $150 per person. They also provide do-it-yourself options. You can get more information at