PHOENIX -- A West Phoenix neighborhood came together Monday morning to remind everyone what Memorial Day is truly about.
Residents of the West Cinnabar neighborhood southeast of 43rd and Peoria avenues got up at the crack of dawn to plant nearly 100 full-size American flags -- one in front of every home in the neighborhood.
The West Cinnabar Block Watch started planning this patriotic display a couple of months ago.
Some residents felt the meaning of Memorial Day is getting lost in the traditional pool parties, barbecues and campouts. The entire neighborhood agreed.
They decided to make sure everyone who drives through their neighborhood on Memorial Day remembers the true meaning of the holiday. The idea is to honor those who gave their lives in service to our country.
"We need to bring it back. We need to make sure our children understand what it is, and that they respect it," organizer Trish Brewer told 3TV's Heidi Goitia.
"What I find just overwhelmingly impressive about this neighborhood is that it's a fairly large neighborhood … and they all got involved," Block Watch member Brandon Epperson said.
The flags will stay up until sundown. At that time, they will be taken down per federal regulations, properly folded and stored until July 4.
The Cinnabar residents have already agreed to mount a similar display for Independence Day.