Arizona man wins $1M prize for Doritos homemade ad

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azfamily.com

Posted on February 3, 2014 at 12:22 PM

Updated Wednesday, Feb 5 at 12:40 PM

SCOTTSDALE, Ariz. (AP) -- An Arizona wedding photographer has won a $1 million prize for a fan-favorite Doritos ad shown during the Super Bowl.

Ryan Andersen's "Time Machine" spot received the most votes cast on doritos.com.

The 30-second spot shows a boy luring a man to get into a box that supposedly is a homemade time machine and conning the man out of his bag of chips.

The ad was inspired by Andersen's 6-year-old son, Gavin, after they watched the movie "Back to the Future."

It was picked as one of five finalists from thousands of ad submissions from 30 countries.

Andersen, a single father, said he cried when he found out he won.

"It means that I get to buy a home for my son and I," said Andersen. "We're not going to be living a fancy lifestyle but it's made it so I can be comfortable and continue my dreams and passions and life and continue to just give my kid a good life."

PepsiCo says Andersen's ad cost $300 to produce and featured his 6-year-old son.

"I got a lot more support from Arizona and Phoenix in general than I thought I would and to know that I had that many fans was amazing," said Andersen.

Andersen's ad edged out "Cowboy Kid," an ad by Amber Gill of Ladera Ranch, Calif., in fan voting.

In addition to the money, the top two ad-makers get to visit the set of Marvel's "Avengers: Age of Ultron" next year.

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