PHOENIX -- A 16-year old Arizona high school student has won the first annual Drive to Life PSA Competition, organized by The National Road Safety Foundation, Inc. (NRSF) and National Organizations for Youth Safety (NOYS).
Bethany Brown, a junior at Bella Vista Private School in Cave Creek, explains her PSA idea to Kaley O'Kelley. The issue she tackled was texting and driving.
Brown's entry, called "Redo," envisions a teen responding to a text message while driving, which causes her to crash into an oncoming car. The scene rewinds and begins again, but this time the driver ignores the buzzing cell phone as she safely passes the car she had hit in the first scene. A text message is shown on screen, saying "There are no redo's in real life."
In addition to receiving a $1,000 scholarship, Brown is invited for an expenses-paid trip to New York City, where she will spend three days assisting award-winning film director Mark Sadan as he produces a PSA using her idea. The 30-second spot will air on national television after its debut in May during National Youth Traffic Safety Month.