Meet the Team
If that Cerreta name makes visions of little green mints dance in your head, you're onto something. Yes, Jaime is “one of those candy people." Her grandfather started the Cerreta Candy Company in 1968, and her father worked there for 45 years. Many of her aunts, uncles, and cousins, as well as her grandfather -- Mr. C. himself -- are still making candy at the Glendale-based factory. Jaime's favorites are the Peanut Butter Pizzazz and the famous French Mint Truffles.
Jaime is a graduate of Arizona State University and the Walter Cronkite School of Broadcast Journalism.
She left the Valley after college for her first TV job as a one-man-band reporter in Joplin, Mo. She then produced and anchored a morning show in Springfield, Mo. before moving to Beaumont, Texas, where she worked as the morning anchor/reporter.
Before returning to the Valley in August 2013, Jaime spent the past seven years in Oklahoma City, where she served as the evening anchor at the local Fox station. Jaime anchored Oklahoma Associated Press award-winning newscasts for Best Newscast and Best Election Coverage. She was named one of Oklahoma Magazine's Best of the Best. Jaime stayed on the desk for up to 12 hours at a time when the deadly tornadoes hit in May 2013. She has covered hurricanes, hail storms, blizzards, flooding and droughts.
Some of her favorite experiences in Oklahoma include shooting one-on-one basketball with Blake Griffin and talking football with Sam Bradford.
Jaime considers herself a "total foodie" and strongly believes in supporting local businesses. She's an advocate for the Alzheimer's Association, a reluctant exerciser and a positive thinker. Jaime loves spending time with friends and family and any patio with a view of Camelback Mountain. Mostly, she loves being back home sweet home in the Valley of the Sun.
If you have a story idea for Jaime, drop her an email any time.
Nicole Crites anchors "Good Evening Arizona" weeknights 4 p.m.-6:30 p.m. on 3TV with Brandon Lee.
The two- time Emmy award winner has been telling stories about Valley newsmakers and trends for more than a decade. Before joining 3TV's "Good Evening Arizona" team, she was the morning news anchor at KPHO-TV in Phoenix.
Nicole loves meeting new people every day and finding ways to bring context to news unfolding in our community and our world.
A wife and mother of two little ones, Nicole is always exploring Arizona to uncover exciting adventures to share. She grew up in a big family, one of six kids in Tucson.
She graduated from the University of Arizona. Work and early internships took her from Manhattan to Spokane, WA, back to Arizona, where she and her high school sweetheart settled to start a family.
Nicole loves to read and keep busy with community service and crafts, like quilting baby blankets, something her mom taught her in elementary school.Nicole's passion for storytelling and helping others is why she got into journalism.
She won an Emmy for her field anchoring of the deadly Tucson shooting and assassination attempt of then-Congresswoman Gabrielle Giffords and another for her KPHO "Keeping the Promise" series on military struggles and success profiles.
She is an active board member for the nonprofit, Military Assistance Mission, supporting our Arizona military, their families and wounded warriors.
She believes everyone has a story and says the most interesting people she has interviewed weren't the actors or politicians who've been guests on the show over the years, but the "ordinary" people you'd never guess have overcome extreme odds and are doing extraordinary things every day
If you have a story you’d like to share with Nicole, click here to email her.
Over his decade in Phoenix, Jared has worked all shifts at 3TV, including a yearlong stint anchoring the weekend morning show.
Since 2007, Jared has covered everything from Senator John McCain's campaign for president, to the Jodi Arias trial, to the largest wildfire in Arizona history.
Jared grew up in New York, and graduated from Syracuse University with degrees in broadcast journalism and political science.
After internships at News12 Long Island and NBC in Washington, DC, Jared moved to beautiful "Big Sky Country." He spent a year at KRTV in Great Falls, Montana, before moving to KREM in Spokane, Washington.
The Valley has truly become "home" for Jared. He lives in Phoenix, and spends his mornings listening to as many news/political podcasts as possible, while walking his (now elderly) rescue dogs, Gabby and Bree.
On his days off, Jared can be found at any of the local restaurants which have popped up in the city since he first moved here, or hiking Piestewa Peak or Camelback Mountain.
He also travels as much as possible and runs a blog with advice on visiting cities around the world.
Lina joined 3TV and CBS 5 in June 2015. Before coming back to her hometown of Phoenix, Lina was the evening anchor for WEAR ABC 3 in Pensacola.
There, she covered tropical storms and a fatal explosion at the county jail. As the primary anchor, she covered the desk for 12 hours during a storm that dumped more than 26 inches of rain in the area in less than 24 hours.
In her nearly five years on the Gulf Coast, Lina worked as the traffic reporter, morning anchor and evening anchor.
Before leaving Phoenix, Lina started in the 3TV newsroom as an intern during her senior year at Arizona State University. Lina also represented her home state of Arizona at the Miss USA pageant and is happy to be back in the Valley with her husband.
While living as a night owl in the 24-hour city, she was most proud to earn the Silver State Award as Best Evening Anchor Team, help underprivileged women through her work on the board of directors of Dress for Success Southern Nevada, and became a MOM!.
Joining the team of Good Morning Arizona! is truly a homecoming for Olivia. She spent six years at 3TV. She moved to Arizona in 2003 after spending two years learning the basics of live TV through a series of mistakes and awkward on-air silences as a reporter and anchor at ProNews7 in Amarillo, TX.
Olivia was first hired by 3TV in 2003 as the Northern Arizona bureau reporter, based in Flagstaff. Later relocating to the Valley of the Sun, she reported for the morning and evening news, and eventually hosted Good Morning Arizona! Weekends. She then got her weekends back when she joined Scott Pasmore as co-anchor for Good Day Arizona! at 11 a.m., and become a part of the Good Morning Arizona team Monday-Friday.
Her most memorable 3TV moments include covering the 15-day prison standoff at the Lewis Compex, traveling to our nation's capital for a tribute to fallen Arizona soldier Lori Piestewa, and covering the crimes and eventual capture of the Baseline Killer and Serial Shooters. Her most fun? Exploring the Grand Canyon State on the Good Morning Arizona road trips and getting paid to make snow angels on live TV.
Before launching her career in front of the camera, Fierro worked her way up from intern to writer and field producer at FOX11 in Los Angeles. She started her full-time position there shortly after graduating from UCLA, earning dual majors in history and women's studies, and then studying broadcast journalism through UCLA's Extension Program.
Olivia and her husband, Tony, were blessed to adopt their son, Nathaniel, in April 2012, through Catholic Charities of Southern Nevada. She chronicled her battle with infertility and path to motherhood for Las Vegas Woman magazine in hopes of inspiring more families to consider adoption.
Olivia feels lucky to have the chance to be a part of people's lives and treasures the responsibility of keeping them informed and connected.
An Emmy Award-winning journalist, Yetta Gibson is an Atlanta native who has reported news and entertainment for nearly two decades. Most of her airtime has been spent right here in the Valley of the Sun. She started on her career path in the '90s as a college intern and eventual radio news reporter for one of Atlanta’s hottest radio stations located inside the CNN Center in Atlanta. It was there that she landed a wonderful gig and was heard by millions of listeners on the nationally syndicated Tom Joyner Morning Show. Gibson's coast-to-coast career has given her the skill of versatility as a high-energy personality on CBS 5's Wake Up Arizona morning program. Her passion is telling great stories, getting out and about to meet and talk to people in the community, and making what she calls "that comfortable connection" with her viewers. Gibson is a proud resident of the Valley with her husband and three daughters. Also online
He came to The Valley of the Sun from Atlanta where he anchored the morning show for the CBS affiliate. Brandon has also anchored and reported for KTLA 5 News in Los Angeles and NBC in Boston.
In May 2007, Brandon won an Emmy for an exclusive story about a fire chief who was also a convicted child sex offender.
He's been nominated for nine other Emmy Awards including Best Investigative Reporting and for his work at the 2006 Winter Olympics Games in Torino, Italy, for NBC News. He was a host/correspondent for the show "The Olympic Zone" during the games. He interviewed athletes and explored Italy, giving viewers an in-depth look at the culture and lifestyle of the country.
Brandon also worked as a political reporter at a cable news network in New York City. As a one-man-band reporter, he covered the shooting of a city councilman inside City Hall that made national headlines.
Brandon wasn't always in front of the camera. His career started behind the scenes. He worked as an intern for the "Today" show, and then worked his way up to producer for WNBC-TV's morning news show, "Today in New York." While there, he covered the Sept. 11 terrorist attacks and the aftermath.
Brandon is a graduate of New York University and is also the recipient of an Associated Press award for Best Enterprise Reporting.
When he's not reporting, Brandon is creating art or out doing anything athletic. He's even traveled through Europe playing soccer. When the sun is out, Brandon is out hiking or swimming. In the winter, he's usually racing down the ski slopes.
A nine-time Emmy award winner, McLaughlin now serves as the main weeknight news anchor for CBS 5 News. McLaughlin joined the CBS 5 News team in 2006. Prior to his return to the Valley, he served as MSNBC's weekday main meteorologist and Sunday weather anchor on NBC's "Weekend Today" with Lester Holt and Campbell Brown. He frequently Joined Matt, Katie and Ann on the weekday TODAY show filling in for Al Roker. During his network stint, McLaughlin reported for all broadcast platforms for NBC Universal and was an integral part of the network's coverage of the record-breaking hurricane seasons of 2004 and 2005, including broadcasting live for nearly 16 hours straight as Hurricane Katrina approached the Gulf coastline. Other broadcast highlights include live, network coverage of the president's inauguration, multiple space shuttle launches, Winter & Summer Olympic Games, the Daytona 500 and multiple Super Bowls. After being named "Outstanding Young Alum" at Iowa State University, he now currently serves on the advisory board for the Greenlee School of Journalism at ISU. He currently maintains his National Weather Association's Broadcast Seal of Approval and filled in on "The Early Show" for CBS in New York for over six years. McLaughlin is married with four young children and enjoys exploring Arizona with his family.
After nearly five years at Channel 3 in Phoenix, Heather moved to San Diego where she was the primary anchor for the nightly news at 6 and 10 o'clock for KUSI.
She returned to the Valley of the Sun 2 years later and eventually joined the prestigious CBS 5 investigative team.
Heather's adventures in news have taken her to amazing heights. She was privileged to both fly with the famed Air Force Thunderbirds, and also jumped out of a plane with the Army's Golden Knights parachute team.
As part of the U.S. Marines Toys for Tots program, Heather was honored to fly to the bottom of the Grand Canyon in a Chinook helicopter with Santa Claus, to deliver toys to the Havasupai Indian children.
In California, Heather covered the historic recall of Gov. Gray Davis and countless wildfires in the northern part of the state.
Here in Arizona, she chronicled the 15-day hostage standoff at the Lewis Prison in Buckeye, and covered the Phoenix Serial Shooter and the Baseline Killer stories.
Her work has been recognized by the Associated Press and the Rocky Mountain Chapter of NATAS where she recently earned an Emmy Award for her report on The Politics of Public Safety.
Heather's professional career began as the evening anchor at KYMA in Yuma, AZ, before taking a job at her hometown station, KCRA, the NBC affiliate in Sacramento. She likes to joke, however, that her start came much earlier.
As the middle of five kids, she was often nominated as the spokesperson for the group when it came to family gatherings.
Heather graduated magna cum laude from the University of Southern California, was a member of two honor societies and proudly supports her Trojans.
A beach girl at heart, Heather enjoys the outdoors. The mother of four loves to travel, work-out and read, but admittedly spends most of her free time with her husband, trying to keep up with their adorable little boy.
When Scott Pasmore wears purple, it's because he learned to love that color while attending Kansas State University.
Scott graduated with a degree in Radio and Television and quickly got a job in the nation's smallest TV market in Kirksville, Mo.
Scott also worked in Palm Springs, Calif., and Albuquerque, N.M., before coming to 3TV in 1989. Scott started anchoring on Good Morning! Arizona about six months after the show was started and has been the anchor ever since. In that time, Scott won an Emmy award for his coverage of the L.A. riots. He also has been nominated for an Emmy and has won several local awards for his reporting.
Scott also covered some of the more important stories of the last couple of decades, including the O.J. Simpson trial and Oklahoma City bombing, He also has covered politics, sporting events and important stories around Arizona over the past 23 years.
Away from work, Scott enjoys exploring the state he loves in his airplane. He also enjoys remodeling homes, riding motorcycles and anything that goes fast!
Prior to his move to mornings, Preston anchored the CBS5 weekend evening newscasts and provided live, breaking news and investigative reports three nights a week. Preston landed in Phoenix in December of 2015 from San Diego, where he anchored weekend evenings and reported for ABC affiliate, KGTV. While there, he and his weekend team won the regional Emmy Award for "Best Weekend Evening Newscast," three years in a row. In 2015, Preston received his third Emmy nomination for "Best Anchor" and a nomination for breaking/spot news coverage, in which he provided live, breaking news reports from the front lines of what became known as San Diego's May Firestorm. Since the rise of ISIS, Preston has provided in-depth investigative, breaking and exclusive news reports on the terror group's impact on Middle Eastern Christians living in San Diego and on their families living in Iraq. In 2010, Preston was the first journalist to break the news on-air regarding the disappearance and massive search effort underway for a missing San Diego teen, who would turn out to be Chelsea King. Preston turned investigative and breaking news reports in the days leading up to and following the arrest and sentencing of her killer, John Gardner. Preston anchored and reported at NBC affiliate, KSEE, in Fresno, California before his move to San Diego. While there, he traveled to Juarez, Mexico with a camera crew during the height of the cartel killings in an effort to help free a wrongfully charged U.S. Army veteran facing a life sentence in the notorious Cereso prison for bringing guns and ammunition into Mexico. His effort was successful, and Preston was credited by officials with the U.S. Consulate for saving the man's life. Preston met his wife and love of his life in his first television news market, Eureka, California. While at KIEM, Preston anchored the 6:00 p.m. and 11:00 p.m. newscast. Preston was born in Atlanta and also lived in Chicago for several years before moving to Southern California in the late '80s. Preston has a Bachelor of Arts degree from Chapman University, where he majored in broadcast journalism. He also attended Mississippi State for a few years and is passionate about the weather. Preston is a daily advocate for survivors of traumatic brain injury and children in need, and for years has mentored teens and adults in and out of state prisons and jails. Preston and his wife, Ariana, have a son and a daughter together.
Pickel returns to Arizona from Cleveland, where she was the main anchor for the NBC affiliate. Prior to that, she was an anchor in her hometown of Sacramento, CA. An Edward R. Murrow Award winner, Pickel is no stranger to Arizona. In fact, she is a familiar face to Tucson residents. Pickel spent nearly a decade on the anchor desk at KOLD, and her work made quite an impact. Her investigation into riots and injuries that accompanied the University of Arizona's NCAA win led to procedural changes for police crowd control in the city. "Kris is an amazing story teller," CBS 5 Vice President and General Manager Ed Munson said. "She has a unique ability to connect with people while telling their stories. This genuine passion for journalism shines through with Kris and is evidenced by her numerous accolades and awards." Pickel started her career as a college intern and has since worked almost every job a newsroom has to offer. Pickel, a mother of two boys, has made it a habit to give back to the city she calls home , and Phoenix will be no different. "I believe the best anchors spend time out in the community and not just behind the desk," she said. Excited to join the stellar team at CBS 5, Pickel is looking forward to getting out and being part of everything that makes Phoenix a great place to live and work. Over the course of her career, Pickel has won 7 Emmy Awards.
The Southern California native joined Arizona's family in January 2005 after anchoring the weekday morning shows at WTOL in Toledo, Ohio, and KEYT-TV in Santa Barbara, Calif. She began her career reporting for the Orange County News Channel.
This award-nominated journalist has covered all types of stories from an F-5 tornado, Presidential visits and elections to investigative reports on serial killings. But her favorite story to cover is one that touch people's hearts and help those in need.
Tess loves being involved with community events, especially working with animal organizations and children's charities like the March of Dimes, Boys and Girls Club and Stepping Stone of Hope. Tess loves speaking at community events and connecting with her viewers through social media. She graduated from the University of Southern California with a Bachelor's degree in Broadcast Journalism.
Her proudest moment is the birth of her triplets! Tess loves being a mom to Cooper, Jaxon and Zoey, who are now healthy, rowdy toddlers. The babies have their own personal bodyguards -- the family dogs, Labrador retrievers Chance and Cleveland.
When she’s not chasing down the news of the day or chasing her kids, Tess enjoys sleeping, reading, cooking, exploring the Valley of the Sun and spending time with family and friends.
Lindsey returned to the Valley in 2010 after covering border and immigration issues in El Paso, TX. While in El Paso she investigated public corruption, uncovered poor business practices, and routinely reported on the violence across the border.
Lindsey feels honored to have several awards under her belt, including a Society of Professional Journalists Mark of Excellence Award, Hearst Journalist Award, and several National Broadcast Education Association Awards.
Lindsey is a graduate of the Walter Cronkite School of Journalism and Mass Communication at Arizona State University, and she currently serves as a mentor to journalism students. She studied for a semester in Alicante, Spain and also earned a degree in Spanish at ASU.
She is proud to serve as a member of United Blood Services’ Community Leadership Council, a volunteer advisory board for the UBS of Arizona.
During his senior year, he landed an internship with Los Angeles' No. 1 rated KTLA-TV "Morning News." Dissatisfied with the mundane, Soto's work ethic led to a promotion, within a matter of weeks, from intern to producer for the broadcast's award-winning feature reporter.
After producing for two years, Soto decided it was time to step out of the shadows of his on-air colleagues at KTLA to find out if he had the skills to work in front of the camera.
That question was answered quickly in Pocatello, Idaho, at KPVI. Soto's broadcasting horizons broadened dramatically as he learned how to do it all in the cold confines of the Northwest -- cameraman, live-truck operator, editor, producer, reporter and anchor. When he wasn't eating potatoes, Soto anchored the No. 1-rated morning newscast in southeastern Idaho for more than a year.
Two years of skill sharpening led Soto to believe it was time to continue his broadcasting learning process in a warmer climate.
Soto is excited about the new people, the new challenges, and the new opportunities while living and working in Arizona, in general, and at KTVK, specifically.
When he's not on snow patrol in Flagstaff, you can find Soto at the gym working off the great grub Northern Arizona has to offer, enjoying the sounds of all kinds of music, waxing his skis for the day he summons enough courage to slide down the slopes at SnowBowl and (if there is any time left) sleeping late.
An award-winning journalist, Ashlee has worn many hats in her career, one-woman-band, executive producer, anchor, reporter and morning traffic reporter. However, her main focus and passion is weather.
As a Weather Anchor Ashlee has seen the power and destruction of mother-nature up close and personal, reporting on ravaging wildfires, devastating floods, 100 car pile ups in the fog and the rare snow and ice storm on the Las Vegas Strip.
Ashlee graduated from Arizona State University’s Walter Cronkite School of Journalism and is currently enrolled at Mississippi State University in the Geosciences program finishing her degree in Meteorology.
Fun Facts About Ashlee
- Former Arizona Cardinals Cheerleader
- Worked for Mattel as Barbie
- Dancing with the Las Vegas Stars Champion
- World Traveler
- Wine and Chocolate connoisseur…never met a carb she didn’t like
- Cat named Tino
Meteorologist Paul Horton loves Arizona. He worked as the morning meteorologist and host of the CBS morning show for eight years. He has done more 1,000 live shots in our state and is considered by many as the concierge of the Valley.
Paul realized he had an interest in weather in 1989, when he and his family were huddled in the bathroom of their small St. Thomas home enduring the wrath of Hurricane Hugo. After that experience, he realized how important a meteorologist's job can be. He is a graduate of the communication/broadcasting program at George Fox University and received his meteorology degree from Mississippi State University. Paul is a five-time Emmy award winner, including the Governor’s Award for his work on his annual car wash. Being involved in the community is very important to Paul. The car wash is a huge event for CBS 5's "Pay it Forward." It happens every October and benefits Big Brothers Big Sisters of Arizona. Last year alone, it raised more than $240,000. Please join him again this year at Desert Ridge Market Place. Paul is originally from Portland, OR and was a weather anchor in Spokane and Cincinnati before moving to Phoenix. On the weekends, you can find Paul hosting events, hiking, at the pool or exploring the great state of Arizona with his wife, Jennifer, and son, Jake.
As they drove into town that hot August afternoon, they were met by a huge dust storm. "It's going to rain," they said to each other. It did not. Thus, they were introduced to Arizona weather.
Norman graduated from Arizona State University in 1984 with a degree in meteorology-climatology. That summer, he started working at Channel 3 as the weekend meteorologist, earning his American Meteorological Society Seal of Approval for both television and radio broadcasting.
During that first 12 years at 3TV, Norman logged thousands of miles traveling the Grand Canyon State, doing the weather and telling interesting stories about the people of our state.
In 1994, teamed with Jodi Applegate, Norman was part of the crew that launched "Good Morning Arizona." Nobody knew at the time it would become one of the top-rated local morning shows in the country.
In 1996, Norman and his family moved to Atlanta, where he was the chief meteorologist at WXIA-TV, the NBC affiliate. His favorite part of that job was chasing hurricanes - something that never happened in Arizona.
Returning to 3TV in 2001, Norman is now Arizona's Family's chief meteorologist. He works weekday nights, appearing on Good Evening Arizona, 3TV News at Nine and 3TV News at 10.
You can catch her weekends on "Good Morning! Arizona," 7 a.m.-10 a.m., "Good Evening! Arizona" at 5 p.m. and "3TV News @ 9."
As a self-proclaimed sun-worshiper, Kim is excited to call the Valley of the Sun home.
Kim moved to Arizona from South Carolina. There, she reported live from the Carolina coastline as Superstorm Sandy and Hurricane Irene moved through. When an EF 2 tornado damaged homes and injured 10 people in North Carolina, Kim covered the destruction. As a rare and historic winter storm dumped 6 inches of snow in the Upstate, Kim provided updates on conditions from the field. And when South Carolina reached their hottest temperature ever recorded, Kim sweated it out as she reported on how people were coping.
From severe thunderstorms, to freezing rain, straight-line winds, and hail storms, Kim has tracked and forecasted almost everything Mother Nature can dish out.
Before the Southeast, Kim lived in the Pacific Northwest and called Eugene, Ore. home. There, she reported and forecasted for the Willamette Valley, the Cascades and the Oregon Coast.
Kim has been honored with a number of awards from the Associated Press, including Best Investigative Reporting for her in-depth series on how prepared government agencies would be to respond should "the big one," a magnitude 9.0 earthquake, strike the Pacific Northwest.
Kim was born and raised in Fresno, Calif. After earning a BA in Mass Communication and Journalism from Fresno State, she launched her career at a TV station in her hometown. She later went on to complete the Geosciences Broadcast Meteorology Program at Mississippi State.
Kim is an avid runner, enjoys exploring the outdoors, traveling and cooking.
After starting his journalism career in Illinois, Ian worked in Albuquerque and later Sacramento. In the field as a reporter, he has covered flash floods, blizzards, tornadoes, wildfires, drought and just about everything the weather can offer. After spending some time reporting, Ian decided to further his education and completed Mississippi State's broadcast meteorology program. Ian loves everything about Arizona weather from winter storms in the north to the monsoon in the south. When Ian isn't giving you the forecast in the morning, you can find him hiking, traveling and exploring everything our great state has to offer. If you have any weather pictures or want to say hi, drop him an email or connect online.
You can catch her bright and early, delivering forecasts weekday mornings on "Good Morning! Arizona."
April grew up in the Valley and is very familiar with the excitement of Arizona weather. After graduating from Gilbert High School, April moved to Tucson to study at the University of Arizona. She has both a degree in journalism and meteorology certification.
After school, April moved to Medford, OR to start her broadcast journalism career. She spent a few years at the CBS affiliate there before moving to Spokane, WA and then finally home to join Arizona's Family -- and her own.
April says she grew up watching 3TV, and was thrilled to return to the Valley.
She loves forecasting monsoon storms and says the unpredictability of the season is what makes it exciting. From graupel, hail and dust storms to flash flooding and lightning, our Arizona weather is so unique that it often makes headlines all over the world.
April and her husband have two sons and love getting outdoors, traveling around Arizona and being involved in this great community they proudly call home.
Let April know about the weather in your neighborhood on 3TV's Facebook page.
No stranger to the television, she worked at KNAZ, the KPNX Flagstaff station, right out of college. She anchored and reported there for almost five years before taking some time from the news world to enjoy the adventure known as motherhood. She has two sons and one daughter who keep her busy and, yes, a little bit crazy. Perhaps that’s why she’s so at home in the organized chaos of a newsroom. Goitia is an Arizona native. She was born and raised in Flagstaff, and is a proud alumna of Northern Arizona University. She traded snowy winters for scorching summers in 2004 and has a great appreciation of the adventures the Valley offers. As a lover of the outdoors, Goitia would, given the choice, opt for a weekend camping trip over fancy spa retreat without a second thought. Her inherent sense of adventure -- she loves hiking and kayaking -- comes in handy as a reporter. From tackling the Xrteme Air Park obstacle course to surfing the FlowRider, and from learning pole fitness to facing the creepiness of the Valley's scariest Halloween attractions, she's willing to try pretty much anything for the sake of the show. One of Goitia's favorite things to do is scour the Valley metro area for its hidden gems -- and there are many.
She attended High School in Glendale, at Deer Valley High School, where she was a basketball player. She then went on to become a Sun Devil. At Arizona State University, she earned two degrees, in Broadcast Journalism and Political Science, with a minor in Sociology.
Gina worked at "Meet the Press" in Washington D.C. while she attended Georgetown University. She then started at 3TV as a 19-year-old intern. Gina worked her way up the ladder, becoming a reporter and weekend anchor. She spent 10 years of her career at Channel 3 before she left the desert for the beach.
She anchored and reported at BayNews 9 in Tampa, Florida, where she covered Florida's 2004 presidential campaign, Central Command during the start of the Iraq war and the explosion of the Space Shuttle Columbia. But after surviving four hurricanes, Gina knew it was time to come home.
Back in Phoenix, she anchored the morning and midday newscasts at KPHO. But after giving birth to her son in 2006, Gina took on the job of stay-at-home mom. Then in 2007, Gina and her husband of more than 10 years welcomed home their daughter.
When Gina returned to 3TV October, 2009, it was like coming home for her.
Taking on traffic reporting duties is a new challenge for Gina; but all her reporting experience and knowledge of Valley roadways comes in handy as she helps viewers navigate the morning rush hour.
Mark McClune joined CBS 5 in September in 2012. You can catch Mark on the anchor desk Monday through Wednesday and Saturday. On Sundays, he's out reporting in the field. Mark has been in the Valley since 2006. Before coming to CBS 5, Mark worked at Fox Sports Arizona. He's called play by play for everything from Pac 12 sporting events to local track meets. Mark has also been the sideline reporter for the D'backs, Suns, Cardinals, Coyotes, ASU, U of A, Mercury and Rattlers telecasts. Mark's work won five Emmy Awards over a four-year span. A graduate of the University of Texas, Mark started his career covering the Longhorns for News 8 in Austin. He was sports director at KTVL in Medford, OR and also spent three years at KREM in Spokane, WA. When Mark isn't working, he enjoys spending time with his wife and two sons. If you have a sports story idea he would love to hear it. Just shoot him an email or tweet him.
Ever since Joe was a little kid, when he realized he wasn't going to be Spiderman or play centerfield for the Yankees, he wanted to be a sportscaster. Years later, after soaking up sunshine at the University of South Florida, the dream become reality. Joe's career began as a promotions producer for SportSouth Network in Atlanta. Joe says he was fortunate enough to work with some fantastic people and he won four Emmy Awards. His trek to Phoenix has taken him all over the country, including El Paso, Tampa, Bakersfield, Lake Charles and Little Rock. He's traveled from coast to coast. In that span, Joe has won two Emmy Awards, two Edward R. Murrow Awards and seven Associated Press Awards. He looks forward to continuing his career at CBS 5. Spending a good portion of time in the valley, Joe says he's glad his entire family can call the Grand Canyon State home. His hobbies are simple ones: enjoying my dual identity as a superhero, vampire slaying, comic book collecting, enjoying the beach anytime I can get to and spending time with my two daughters -- the loves of his life! If you have any more questions, just flash the bat signal in the sky and he'll be there. If you have a story idea he would love to hear it. Just drop him an email or connect on social media.
In 2011 Ring was named Arizona Sportscaster of the Year by the National Sportscasters and Sportswriters Association (NSSA) while also earning "Best Sportscaster in the Valley - 2011" honors from Arizona Foothills Magazine.
Prior to joining 3TV, Ring garnered a wealth of broadcasting experience. Most recently, he served as the main sports anchor at Fox Sports Net in Denver. At FSN, Ring filled a variety of roles including anchoring the Rocky Mountain Sports Report, hosting pre and postgame shows for the Nuggets, Rockies and Avalanche and working as a sideline reporter for Denver Bronco pre-season football. Ring's duties at FSN also included play-by-play work as the voice of the University of Colorado and University of Denver men's and women's basketball teams and Colorado Rockies spring training baseball.
Prior to joining FSN in Denver, Ring spent three years at WAMI-TV in Miami where he anchored a half-hour nightly sports show, as well as hosting pre and postgame shows for the Miami Heat and Florida Marlins.
Ring's stops also included a stint as sports director at WLUK-TV in Green Bay. At WLUK, Ring covered two Packer trips to the Super Bowl and for three years hosted the critically acclaimed Brett Favre Show.
Ring's work through the years also landed him on the national stage. For three seasons he served as a sideline reporter for the NFL on Fox, and for three years, Ring hosted The FSN Baseball Report, a nationally televised baseball week in review show on Fox Sports Net.
Ring began his career as a producer at WGN-TV in Chicago, a position he held for five years.
A native of Chicago, Ring is a graduate of DePaul University. He and his wife, Fay, have identical twin sons, Connor and Dylan, and a daughter, Dodger.
Jason Barry has been reporting in the Valley since 1997.
He is a nine-time Rocky Mountain Emmy Award winner who is best known for his weekly Dirty Dining reports, which highlight local restaurants with major health code violations.
Jason was born in Los Angeles and graduated from the University of Miami.
An avid sports fan, Jason follows the Diamondbacks, Cardinals and Suns with his wife, Karen, and son, Joshua.
His favorite stories to cover are the station’s Pay it Forward segments, which reward members of the community with $500 for going ‘above and beyond’ the call of duty to help others.
Jason, started his career at WBTW-TV in Florence, SC before moving to WALA-TV in Mobile, AL, was named the Associated Press Reporter of the Year in 2002.
Dave was born and raised in Philadelphia and considers himself one of the biggest Philly sports fans. At 6-feet, 5-inches, he's probably right! Dave started on a different career path before fulfilling his lifelong dream of reporting the news and helping consumers. Dave graduated from Philadelphia University with a Bachelor of Science degree in Accounting; he later earned an MBA degree in Finance from Temple University in Philadelphia. Dave also spent ten years as Vice President and Director of Sales and Marketing for two of America's leading real estate franchise companies. Dave started his 21-year news career at WHP in Harrisburg, Pennsylvania, as news anchor and reporter, then moved to KOLD in Tucson, as the morning news anchor. From Tucson, he went to KRON in San Francisco as a freelance news reporter before moving east to COMCAST in Philadelphia as a general assignment reporter. In the fall of 2003, Dave moved west and joined KPNX in Phoenix and spent nine years as the station Call for Action Consumer Reporter. Through his on-air advocacy work in 2011, Dave and his team were able to help consumers save more than $1 million. Dave joined CBS 5 News as our CBS 5 Advocate in December 2012. Dave is a vegan and likes to eat the amazing vegan food prepared by his lovely wife, Carmen. Dave's also a big Bruce Springsteen fan (he's seen more than 70 shows!), the man who inspired him to learn the guitar. Besides playing many of the boss' songs, Dave writes and sings his own songs and recorded a CD of original music.
Arizona native Kylee Cruz joined CBS 5 News as a reporter in August 2014. You can catch her reporting every morning on CBS 5's "Wake Up Arizona!" and 3TV's "Good Morning! Arizona." She's also a fill-in weather anchor.
Before working in Phoenix, Kylee spent three years reporting for KXLY in Spokane, WA During her time in the Inland Northwest, Kylee reported on a wide variety of topics from winter snowstorms to summer wildfires, and regularly filled in on the anchor desk. Kylee grew up in Yuma and graduated summa cum laude from the Walter Cronkite School of Journalism and Mass Communication at Arizona State University. While in college, Kylee covered her first big story in Tucson when Rep. Gabby Giffords was shot. She was selected as the Cronkite School’s Outstanding Graduate and was even the university’s Homecoming Queen her senior year. Growing up, Kylee always knew she wanted to be a reporter. When she was just 6, her neighbor started calling her "Cub Reporter" because she asked so many questions. That curiosity has only grown over the years! When Kylee’s not reporting, she loves traveling, home decorating and trying out unique restaurants. She’s a bit of a foodie! Kylee’s always looking for a good story. If you have an idea, email her at firstname.lastname@example.org.
She then went on to Arizona State University. She graduated summa cum laude from the University’s prestigious, Walter Cronkite School of Journalism with a degree in Journalism/Mass Communications with an emphasis in broadcasting.
LiAna started her news career with KTVK-TV as an intern. She loved it so much she never left! She has been with the station for fourteen years. Currently, she is the consumer investigative producer for Arizona’s top rated consumer segment, 3 On Your Side and is also a general assignment reporter. LiAna also reported for the station’s top rated high school sports show, ‘The Varsity Zone’ for five years.
In her free time LiAna enjoys cooking, watching movies, quading, and traveling. But her absolute favorite thing to do, is to hang out with her husband and beautiful daughters. She is a softball mom. She loves the beach and waterfalls! Her favorite team is the Arizona Cardinals and of course, the Sun Devils.
Life motto: “I can do all things through Christ who strengthens me.” (Philippians 4:13)
If you have a story idea for LiAna, Send her an email .
The Yuma native and ASU Walter Cronkite School graduate is delighted to be back home in Arizona.
Goodman started her career in St. George, Utah, working at an independent station. While there, she was able to do a little bit of everything from reporting to anchoring to shooting her own video and even producing.
From there, she headed east to West Virginia, working at the No. 1 station in the Huntington, Charleston market, WSAZ-TV.
Before returning to Arizona, Goodman spent the past three years at KRQE-TV in Albuquerque. During her time there, she covered many high-profile, stories including the murder trial of a former Albuquerque police officer, the Las Conchas wildfire that threatened Los Alamos National Lab, and the massive Wallow Fire that made its way into New Mexico from Arizona.
When she’s not reporting and tweeting, Goodman spends a lot of her free time hanging out with family and friends.
She also loves to travel and has been to four, soon to be five, continents.
Goodman is so excited to be back home and can’t wait to share some of your stories.
With more than 20 years of television experience, Gary has established himself as a leader in the industry when it comes to assisting viewers and resolving their consumer-related issues. His passion and enthusiasm have helped him earn an Emmy for Best Consumer Reporter from the National Academy of Television Arts and Sciences. He’s also garnered several Emmy nominations
He has negotiated resolutions with companies of all sizes, including some of the biggest corporations in the nation.
Gary has successfully recouped more than $1 million for viewers around the state, making 3 On Your Side one of the most popular segments on KTVK and the station's Web site.
He's best known for investigating and confronting unscrupulous contractors. In fact, many of his news reports have led to police investigations and jail time for those who were caught. Viewers, as well as the companies and people he investigates, regard him as consistently being thorough and fair.
Gary has been with KTVK-TV since 1997. Prior to his arrival in Phoenix, he worked for WZZM-TV in Grand Rapids, Michigan, where he was as an anchor and reporter.
Gary is from Chicago, but launched his television career in Lubbock, Texas, after earning a broadcast journalism degree from Texas Tech University. Following his graduation, he was quickly hired by KLBK-TV in Lubbock, where he enterprised and broke numerous exclusive reports. His aggressive reporting in Texas helped garner him Best Reporter by the Associated Press.
Gary has been married since 1994 and is the proud father of two sons. When he's not helping viewers, Gary is busy catching up on his favorite college and professional football teams as well as cheering on his beloved Texas Tech Red Raiders.
Morgan’s past assignments include covering the invasion of Iraq, human smuggling in Mexico, vigilantes on the border and Sheriff Arpaio in Maricopa County. His reports have appeared or been featured on CBS News, CNN, NBC News, MSNBC and NPR.
Morgan’s peers have recognized his work with 11 Rocky Mountain Emmy Awards , two regional Edward R. Murrow Awards for investigative reporting, an SPJ First Amendment Award and a commendation from the Humane Society of the United States. Last fall, Morgan was inducted into the National Academy of Television Arts and Sciences Silver Circle, in recognition of 25 years of contribution to the television industry in Arizona.
Morgan is a graduate of the University of Arizona journalism school and Concord Law School. He is the president of the Arizona First Amendment Coalition and teaches media law and TV news reporting at ASU’s Walter Cronkite School of Journalism and Mass Communication.
When he’s not out looking for the next big news story, Morgan enjoys hiking, camping, cheering for the Arizona Wildcats and spending time with his family at their southern Arizona ranch.
This is Jessica Parsons’ third tour of duty in the 3TV newsroom, always feeling like she’s truly home when working for Arizona’s Family. Jessica’s journalism career began in the mid-90s, and as they say, timing is everything.
With a fresh journalism degree from Arizona State University in 1994, Jessica was one of the first news producers on “Good Morning Arizona.” Here, she led a newsroom of writers through high-profile stories including, the Oklahoma City bombing, the O.J. Simpson trial, and the JonBenet Ramsey case.
In 1996, Jessica became a reporter for WHBQ-FOX 13, in Memphis. But being away from home and her future husband proved too difficult. She returned to 3TV in 1997, launching a cable news program and an evening news health franchise.
In 2002, Jessica stepped away from local TV for a new adventure in real estate sales, eventually working for the developers of DC Ranch and Silverleaf. This is where fate stepped in, and brought her back into the world of media.
A real estate meeting with the publishers of Phoenix Woman magazine, turned into the job of a lifetime. Jessica became the Editor-in-Chief of the publication in 2008, followed by two other Valley magazines, all the while producing road shows for Arizona Highways TV. Phew!
In 2014, Jessica was asked to return to “Good Morning Arizona,” where it all began. And, it just feels right! Here, you’ll find her behind-the-scenes producing Emmy nominated Field Trip Friday road shows, along with in-studio and field segments. You’ll also see her pulling double-duty in front of the camera, as a general assignment reporter during the week, nights and weekends. Her work is a passion she just can’t stop.
When Jessica is not working, you’ll find her working out at Orange Theory, on the sidelines of a baseball field rooting for her teenaged son, or taking care of her many dogs (we hear up to eight pups at one point). Life motto: “If a little is good, then 'more' must be better.”
If you have a story idea for Jessica, Send her an email .
She is happy to be back in the valley covering issues that matter in her hometown. Born and raised in Maryvale, Carissa is a graduate of Trevor Browne High School who went on to the University of Arizona in Tucson to obtain bachelor’s degrees in Media Arts and Creative Writing.
Carissa began her news career at 3TV in 2005 as a morning show writer and field producers. She learned from the best in the business, and with help from fantastic mentors, she decided to begin reporting.
Carissa went to Yuma as a general assignment reporter covering topics including border security. During her time there, Carissa had the chance to interview high-profile individuals including an exclusive interview with then-homeland security secretary Michael Chertoff about operations at Arizona’s ports of entry.
Based on her work in Yuma, Carissa earned the Associated Press Reporter of the Year award for her breaking news coverage of an armed standoff and an interview with a teenaged victim of sexual assault who shared her story to inspire others to endure the court process and bring offenders to justice.
Carissa returned to the Old Pueblo in 2010 as a reporter at Tucson’s Fox 11. She would later go on to work for the combined stations Fox 11 and KOLD 13. While there she moved up in the ranks eventually anchoring all weekend broadcasts and leading an enthusiastic team of journalists. Carissa earned the prestigious Edward R Murrow award for a report on a type of welfare that is difficult to track.
Being back in the Valley is a dream come true for Carissa and she is excited to reacquaint herself with beautiful hikes and running paths. She looks forward to lots of family time, especially watching her nephew grow up!
If you have a story you’d like to share with Carissa, click here to email her.
She previously worked for KVOA in Tucson, covering topics that matter to Arizonans including the monsoon, wildfires and border issues. During the child migrant crisis of 2014, Reimer was one of only a handful of journalists given access to the U.S. Customs and Border Protection detention facility in Nogales, where hundreds of unaccompanied children were being held after crossing into the U.S. from Central America. Before that, Reimer worked at WREX in Rockford, IL. Lauren is a graduate of the University of Wisconsin - Milwaukee and still visits home often. When not chasing news stories, Reimer loves to explore, enjoying everything from trying new adventurous foods to visiting state and national parks or local places of historical significance.
Emmy Award-winning reporter Donna Rossi joined CBS 5 news in September 1994. In that time, Donna has covered some of the most high profile stories in the valley and across the state. Donna's experience as a four-year veteran of the Phoenix Police Department gives her a keen sense of crime and court stories. She offered gavel to gavel coverage of the 1999 sleepwalking murder trial of Scott Falater, and the trial and conviction of retired Catholic Bishop Thomas O'Brien for a fatal hit and run accident. She also spent 2 straight weeks in northeastern Arizona in the summer of 2011 covering the Wallow Fire, the largest wildfire in Arizona history. Donna's reputation as a fair and accurate journalist has earned her the respect of her colleagues and community. Her talent as a reporter has earned her more than a dozen Arizona Associated Press awards and three Emmy statue. Donna previously worked as an anchor and reporter in Tucson and got her start in broadcast journalism in Flagstaff. Donna is a past president of the Rocky Mountain Southwest Chapter of the National Academy of Arts and Sciences. She is a member of IFP/Phoenix, a non-profit organization of local film and documentary makers. Donna was born in New York and moved to the Valley with her family when she was 9 years old. She is a graduate of Maryvale High School and attended Arizona State University. She graduated cum laude from Northern Arizona University. In her free time, Donna enjoys boating on Bartlett Lake, all forms of music and theatre. Donna frequently donates her time to speak to community organizations and emcee their events. She is on the board of DUET, a non-profit which helps promote health and well-being for older adults. Donna also loves donating her time to youth organizations and groups who work to secure and safeguard human rights. On Oct. 17, 2015, Donna was honored for her amazing work over the years. The Rocky Mountain Chapter of the National Academy of Televisions Arts and Sciences inducted her into its Silver Circle. It's one of the organization's most prestigious honors for which only a few candidates are selected each year. Read: Hide bio
This once-uncompromising "California guy" got his first taste of Arizona in 2015 while covering spring training baseball for his former station. The trip spanned just three days, but Derek quickly decided Phoenix should be his next address. He joined CBS 5 and 3TV four months later, in August 2015. Before packing his bags for the Valley of the Sun, Derek spent nearly four years at XETV in San Diego, where he was promoted to Weekend Anchor and Investigative Reporter. Derek chaired the Saturday and Sunday 10 p.m. newscasts, which regularly earned the station's highest ratings for a news program each week. Derek’s investigative reporting efforts into the Mayor Bob Filner scandal in 2013 sparked a "governance crisis" for the city of San Diego and was profiled by the region’s top newspaper. Derek broke into the news business at WKOW-TV in Madison, WI. He wrote, shot, edited, and presented stories during the week, and produced newscasts on the weekends. By the end of his stint, he was promoted to part-time anchor on WKOW’s sister station, WMSN. Derek was born in Los Angeles and was named the “Undergraduate Broadcast Journalism Student of the Year” in his graduating class at USC. He also played quads in the school’s famous drumline. When not reporting the news, Derek enjoys playing drumset, sand volleyball, and baseball.
Watkiss has interviewed serial killers and super stars.
He was one of the first reporters on the scene the morning the bodies of Ron Goldman and Nicole Brown Simpson were discovered.
Watkiss then covered the so-called "Trial of the Century" -- the criminal prosecution of O.J. Simpson.
During an eight year run with the show "A Current Affair" Watkiss first worked as a New York-based correspondent and then was transferred to Los Angeles to serve as both the L.A. Bureau Chief and West Coast Correspondent.
While with "A Current Affair" Watkiss covered the L.A. Riots, the Northridge Earthquake, the Oklahoma City Bombing, "Night Stalker" Serial Killer Richard Ramirez, Hollywood Madam Heidi Fleiss, and Figure Skater Tonya Harding.
Watkiss also traveled the world from Singapore to Switzerland covering Super-Star Michael Jackson.
For the last eighteen years, Watkiss has worked as the Senior Reporter at Phoenix TV Station KTVK.
During this time, Watkiss covered the 9-11 attack from New York City, Hurricane Katrina from Biloxi Mississippi, the Death of Princess Diana from London, the trial of American Terrorist Timothy McVeigh from Denver and countless wildfires all over the Western United States.
Watkiss has received many of journalism's major awards. In 2009 Watkiss was also presented the FBI's Community Leadership Award by then FBI Director Robert Mueller.
Because of his extensive work covering the practice of polygamy in America, Watkiss, who comes from polygamist ancestors, is recognized as one of the leading experts on American polygamy, the FLDS Church and Polygamous Prophet Warren Jeffs.
In 2005, Watkiss produced the Emmy and Edward R. Murrow Award-winning Documentary "Colorado City and the Underground Railroad."
The documentary chronicles the stories and struggles of a handful of brave women who stood up against the abusive Prophet and power structure of the FLDS community and, ended up, changing the course of history.
Watkiss has a B.A. in Anthropology from Stanford University and a Masters' Degree in Journalism from Columbia University.
Watkiss has appeared in several movies including "Dumb and Dumber," "The Positively True Adventure of the Texas Cheerleading Murdering Mom," and "Outlaw Prophet Warren Jeffs."
Watkiss is a native of Salt Lake City. He now lives with his family in Phoenix.
Before making the move to television, Welch wrote and edited for the Arizona Guardian, a highly influential online news site dedicated to Arizona politics and government where he served as owner and editor. During his Guardian days, Welch was a frequent guest on “Politics Unplugged” and has been a regular fixture on the state political landscape since 2005 appearing on numerous radio and television talk shows. “I am thrilled to start working with such a talented and dedicated staff of journalists,” said Welch. “This is a great opportunity to broaden the reach of my political coverage and tell stories that affect Arizona voters and their families.” With more than 13 years of experience under his belt, Welch’s arrival only strengthens 3TV’s commitment to providing first-rate political and government coverage across all platforms. When not covering politics, Welch is an avid runner and fronts a punk rock band that plays frequently throughout the Southwest and California. Welch is a well-respected political expert in Arizona and his addition means 3TV will provide a stronger, more robust political presence in Arizona. He joins 3TV from the Arizona Guardian, a highly influential online news site dedicated to Arizona politics and government where he served as owner and editor. During his Guardian days, Welch was a frequent guest on “Politics Unplugged” and has been a regular fixture on the state political landscape since 2005 appearing on numerous radio and television talk shows. “I am thrilled to start working with such a talented and dedicated staff of journalists,” said Welch. “This is a great opportunity to broaden the reach of my political coverage and tell stories that affect Arizona voters and their families.” With more than 13 years of experience under his belt, Welch’s arrival only strengthens 3TV’s commitment to providing first-rate political and government coverage across all platforms. When not covering politics, Welch is an avid runner and fronts a punk rock band that plays frequently throughout the Southwest and California.
Penguin Air & Plumbing News Chopper
A fixture at 3TV for nearly 30 years, Bruce Haffner, aka ChopperGuy, is a familiar face to Arizona's television viewers.
A graduate of Arizona State University, Haffner first joined 3TV in 1984 as a photographer. Once he started shooting video for the station's pilot at the time, he was hooked on flying.
Haffner trained to earn his pilot's license and eventually began flying and reporting from 3TV's helicopter, covering news and traffic for both Good Morning! Arizona and Good Evening! Arizona.
Grounded by the economy in 2009, Haffner was determined to get back to do what he does best -- flying
To make that happen, he teamed up with Fort McDowell Casino and the Yavapai Nation to fly with Fort McDowell Casino News Chopper, providing aerial coverage of news, events and features throughout the Grand Canyon State.
On June 2, 2011, Haffner was back in the air for "Good Morning! Arizona," and loving every minute of it. He's not the only one; 3TV viewers were thrilled to see him back in the pilot's seat.
Haffner said good-bye to 3TV viewers again at the end of May when KTVK's contract with his company, Chopperguy LLC, expired.
Less than a month later, Meredith, which owns CBS5, acquired 3TV and moved quickly to get Haffner back on the air, this time with an expanded audience.
Bruce Haffner (right), pictured with his wife Lisa Haffner (center) and President and General Manager of 3TV and CBS 5 Ed Munson (left), returned to local television on Oct.1, 2014.
Haffner returned to 3TV and debuted on CBS5 on Oct. 1, 2014.
Not only does Haffner cover the news as it happens, the Penguin Air Newschopper allows him to share a unique perspective on many features stories.
Haffner is married to former "Your Life A to Z" host Lisa Haffner, herself a veteran of the 3TV newsroom.
You can catch Haffner's live reports weekdays on Good Morning! Arizona, as well as on CBS5.