• 3TV's Jaime CerretaMore>>

  • Scottsdale couple's popcorn shop serves up 60 flavors

    Scottsdale couple's popcorn shop serves up 60 flavors

    Saturday, January 20 2018 4:06 PM EST2018-01-20 21:06:37 GMT
    (Source: My Popcorn Kitchen via Instagram)(Source: My Popcorn Kitchen via Instagram)

    My Popcorn Kitchen is owned by husband and wife team Perry and Kim Brush. The popcorn shop is located at Scottsdale and Acoma in Scottsdale and features popcorn flavored 60 different ways!

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    My Popcorn Kitchen is owned by husband and wife team Perry and Kim Brush. The popcorn shop is located at Scottsdale and Acoma in Scottsdale and features popcorn flavored 60 different ways!

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  • Jaime's Local Love: Just Roughin' It

    Jaime's Local Love: Just Roughin' It

    Thursday, January 18 2018 3:22 AM EST2018-01-18 08:22:54 GMT
    (Source: 3TV/CBS 5)(Source: 3TV/CBS 5)

    Just Roughin' It Adventure Company is owned by husband and wife team, Ray and Debbie Hendricks. Debbie is a Valley native who always loved the outdoor opportunities Arizona has to offer.

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    Just Roughin' It Adventure Company is owned by husband and wife team, Ray and Debbie Hendricks. Debbie is a Valley native who always loved the outdoor opportunities Arizona has to offer.

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  • Jaime's Local Love: The Barn Door Store

    Jaime's Local Love: The Barn Door Store

    Jaime's Local Love: The Barn Door Store

    Wednesday, January 10 2018 6:57 PM EST2018-01-10 23:57:32 GMT
    (Source: 3TV/CBS 5)(Source: 3TV/CBS 5)

    Built by Valley natives, The Barn Door Store is a barn door and farmhouse style furniture and accessories manufacturing company.

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    Built by Valley natives, The Barn Door Store is a barn door and farmhouse style furniture and accessories manufacturing company.

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  • Scottsdale physical therapy office uses exercise to help treat Parkinson's disease

    Scottsdale physical therapy office uses exercise to help treat Parkinson's disease

    Sunday, January 7 2018 3:00 PM EST2018-01-07 20:00:28 GMT
    (Source: 3TV/CBS 5)(Source: 3TV/CBS 5)

    Doctors at Spooner Physical Therapy in Scottsdale say high energy exercise combined with big movements can slow the progression of Parkinson's Disease.

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    Doctors at Spooner Physical Therapy in Scottsdale say high energy exercise combined with big movements can slow the progression of Parkinson's Disease.

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  • Jaime's Local Love: F.A.B.R.I.C.

    Wednesday, January 3 2018 4:25 PM EST2018-01-03 21:25:48 GMT
    (Source: Facebook.com/FABRICTempe)(Source: Facebook.com/FABRICTempe)

    With more and more fashion brands selling directly to consumers online, there is a need for design and manufacturing services in cities other than traditional fashion industry cities like L.A. and New York. That's why F.A.B.R.I.C. exists.

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    With more and more fashion brands selling directly to consumers online, there is a need for design and manufacturing services in cities other than traditional fashion industry cities like L.A. and New York. That's why F.A.B.R.I.C. exists.

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  • Jaime's Local Love: Cutino Sauce Co.

    Wednesday, December 27 2017 2:09 PM EST2017-12-27 19:09:51 GMT
    (Source: 3TV/CBS 5)(Source: 3TV/CBS 5)

    Cutino Sauce Co., which kicks up your meal with artisanal hot sauces created in Phoenix, has a newfound partnership with world famous pizza chef extraordinaire Chris Bianco, and getting the hot sauce national attention.

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    Cutino Sauce Co., which kicks up your meal with artisanal hot sauces created in Phoenix, has a newfound partnership with world famous pizza chef extraordinaire Chris Bianco, and getting the hot sauce national attention.

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  • Jaime's Local Love: Toasted Mallow

    Jaime's Local Love: Toasted Mallow

    Wednesday, December 20 2017 7:20 PM EST2017-12-21 00:20:52 GMT

    Toasted Mallow (formally known as Fluff It Marshmallows) was started by the couple Tricia and Hazel Arce.

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    Toasted Mallow (formally known as Fluff It Marshmallows) was started by the couple Tricia and Hazel Arce.

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  • Jaime's Local Love: Rubymint General

    Jaime's Local Love: Rubymint General

    Wednesday, December 13 2017 12:59 PM EST2017-12-13 17:59:35 GMT
    (Source: Facebook)(Source: Facebook)

    Rubymint General started in 2016 when two friends came together, each with different passions and strengths, with a vision to create something fun, fashionable, and a meaningful addition to our community. 

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    Rubymint General started in 2016 when two friends came together, each with different passions and strengths, with a vision to create something fun, fashionable, and a meaningful addition to our community. 

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  • Jaime's Local Love: Barnone

    Jaime's Local Love: Barnone

    Wednesday, December 6 2017 12:55 PM EST2017-12-06 17:55:11 GMT
    (Source: Facebook)(Source: Facebook)

    Barnone is a collection of maker’s that believe “small is beautiful” and want to create their products themselves. 

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    Barnone is a collection of maker’s that believe “small is beautiful” and want to create their products themselves. 

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  • Jaime's Local Love: UnderTow

    Jaime's Local Love: UnderTow

    Wednesday, November 29 2017 12:45 PM EST2017-11-29 17:45:01 GMT
    (Source: Undertow via Instagram)(Source: Undertow via Instagram)

    The Valley’s only subterranean Tiki Bar, UnderTow is a national award-winning lounge.

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    The Valley’s only subterranean Tiki Bar, UnderTow is a national award-winning lounge.

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  • ASU leads way with simulation training for nursing students

    ASU leads way with simulation training for nursing students

    Wednesday, November 29 2017 7:54 AM EST2017-11-29 12:54:16 GMT
    (Source: 3TV/CBS 5)(Source: 3TV/CBS 5)

    A combination of simulation, more space, and student actors is pushing Arizona State University to the top when it comes to nursing schools.

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    A combination of simulation, more space, and student actors is pushing Arizona State University to the top when it comes to nursing schools.

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  • Jaime's Local Love: Lucky Air Plant

    Jaime's Local Love: Lucky Air Plant

    Thursday, November 16 2017 1:43 PM EST2017-11-16 18:43:21 GMT
    (Source: Lucky Air Plant)(Source: Lucky Air Plant)

    Lucky Air Plant + Crystals is a new company born from a love of air plants! Creator Marci McDonald bought a few of them and thought they were the cutest little things. She always wanted to do a business with crystals and the plant/crystal combo seemed to work.

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    Lucky Air Plant + Crystals is a new company born from a love of air plants! Creator Marci McDonald bought a few of them and thought they were the cutest little things. She always wanted to do a business with crystals and the plant/crystal combo seemed to work.

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  • Jaime's Local Love: Gypsy Belle

    Jaime's Local Love: Gypsy Belle

    Wednesday, November 8 2017 1:21 PM EST2017-11-08 18:21:44 GMT
    (Source: Gypsy Belle via Facebook)(Source: Gypsy Belle via Facebook)

    If you have some ladies of any age on your holiday list this year, you must stop by and see Jill Brenner at Gypsy Belle.

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    If you have some ladies of any age on your holiday list this year, you must stop by and see Jill Brenner at Gypsy Belle.

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  • Jaime's Local Love: Arizona Fall Festival highlights

    Jaime's Local Love: Arizona Fall Festival highlights

    Wednesday, November 1 2017 3:21 PM EDT2017-11-01 19:21:29 GMT

    The Arizona Fall Festival held on Saturday, November 4, at Hance Park in Downtown Phoenix is a free and family-friendly celebration of everything local to Arizona. 

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    The Arizona Fall Festival held on Saturday, November 4, at Hance Park in Downtown Phoenix is a free and family-friendly celebration of everything local to Arizona. 

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  • Jaime's Local Love: Wally's American Pub n Grille

    Wednesday, October 25 2017 3:33 PM EDT2017-10-25 19:33:55 GMT
    (Source: Facebook)(Source: Facebook)

    Hi friends, Wally's American Pub and Grille is a neighborhood restaurant with 15 years in the Valley. It sits on the corner of 44th Street and Camelback and is a favorite to its loyal daily regulars, as well as families who live nearby.  

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    Hi friends, Wally's American Pub and Grille is a neighborhood restaurant with 15 years in the Valley. It sits on the corner of 44th Street and Camelback and is a favorite to its loyal daily regulars, as well as families who live nearby.  

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  • Jaime's Local Love: Pereida-Rice Woodworking

    Jaime's Local Love: Pereida-Rice Woodworking

    Friday, October 20 2017 9:13 AM EDT2017-10-20 13:13:41 GMT
    (Source: Pereida-Rice Woodworking via Instagram)(Source: Pereida-Rice Woodworking via Instagram)

    Pereida-Rice Woodworking is a first-generation Arizona family business made up of three brothers and their sister. 

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    Pereida-Rice Woodworking is a first-generation Arizona family business made up of three brothers and their sister. 

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  • Jaime's Local Love: DS Fitness Studio

    Jaime's Local Love: DS Fitness Studio

    Wednesday, October 11 2017 3:23 PM EDT2017-10-11 19:23:45 GMT
    (Source: Facebook)(Source: Facebook)

    Dahiana Sowa is proud of her Colombian roots. She is a boundless bundle of energy with a passion for Zumba and bringing the famous dance to the people of Phoenix.

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    Dahiana Sowa is proud of her Colombian roots. She is a boundless bundle of energy with a passion for Zumba and bringing the famous dance to the people of Phoenix.

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  • Jaime's Local Love: Lilac Bakery

    Jaime's Local Love: Lilac Bakery

    Jaime's Local Love: Lilac Bakery

    Wednesday, September 27 2017 6:08 PM EDT2017-09-27 22:08:05 GMT
    (Source: Lilac Bakery via Instagram)(Source: Lilac Bakery via Instagram)

    Lauren Paulsen started baking at the age of 15. By 17, she was a high school senior making the desserts for a restaurant before school every morning. Now, she and her father teamed up for a Dad and Daughter owned bakery. 

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    Lauren Paulsen started baking at the age of 15. By 17, she was a high school senior making the desserts for a restaurant before school every morning. Now, she and her father teamed up for a Dad and Daughter owned bakery. 

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  • Jaime's Local Love: Fabio On Fire

    Wednesday, September 20 2017 6:17 PM EDT2017-09-20 22:17:01 GMT
    (Source: 3TV/CBS 5 and Fabio on Fire)(Source: 3TV/CBS 5 and Fabio on Fire)

    Fabio on Fire is just 3 months old. The recipes, though, go back to Fabio's grandparents. Fabio came to America and Arizona by way of love through a chance meeting with a beautiful American woman he met on a cruise.

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    Fabio on Fire is just 3 months old. The recipes, though, go back to Fabio's grandparents. Fabio came to America and Arizona by way of love through a chance meeting with a beautiful American woman he met on a cruise.

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  • Slideshow: Jaime's Local Love

    Slideshow: Jaime's Local Love

    Wednesday, September 20 2017 3:51 PM EDT2017-09-20 19:51:39 GMT

    Every Wednesday, hometown girl Jaime Cerreta visits a locally-owned business. We call it Jaime's Local Love.

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    Every Wednesday, hometown girl Jaime Cerreta visits a locally-owned business. We call it Jaime's Local Love.

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  • Jaime's Local Love: Ahead to the Past

    Wednesday, September 13 2017 1:24 PM EDT2017-09-13 17:24:47 GMT
    (Source: Ahead to the Past)(Source: Ahead to the Past)

    Ahead To The Past began as an effort to thank two band mates of Todd Becker’s, the founder of Ahead To The Past, for building for him from scratch a Fender Deluxe Reverb guitar amplifier. 

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    Ahead To The Past began as an effort to thank two band mates of Todd Becker’s, the founder of Ahead To The Past, for building for him from scratch a Fender Deluxe Reverb guitar amplifier. 

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  • Jaime's Local Love: Doglicious Hot Dogs

    Jaime's Local Love: Doglicious Hot Dogs

    Wednesday, August 23 2017 5:40 PM EDT2017-08-23 21:40:25 GMT
    Doglicious Hot Dogs sits on the corner of 51st Avenue and Bell Road right behind a gas station. (Source: 3TV/CBS 5)Doglicious Hot Dogs sits on the corner of 51st Avenue and Bell Road right behind a gas station. (Source: 3TV/CBS 5)

    A Valley man grew up to pursue real estate but then he thought life's too short and opened his own hot dog shop in Glendale.

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    A Valley man grew up to pursue real estate but then he thought life's too short and opened his own hot dog shop in Glendale.

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  • Jaime's Local Love: The Listening Room

    Jaime's Local Love: The Listening Room

    Wednesday, August 16 2017 1:19 PM EDT2017-08-16 17:19:05 GMT
    (Source: The Listening Room Phoenix via Facebook)(Source: The Listening Room Phoenix via Facebook)

    After years of performing in the Nashville and Phoenix markets and more years of touring across the US, marketing professional and music manager Jim Colletti and singer-songwriter Adam Smith set out to create the ideal performance experience for the performer.

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    After years of performing in the Nashville and Phoenix markets and more years of touring across the US, marketing professional and music manager Jim Colletti and singer-songwriter Adam Smith set out to create the ideal performance experience for the performer.

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  • PD: Off-duty Phoenix police officer stabbed by son

    PD: Off-duty Phoenix police officer stabbed by son

    Wednesday, August 16 2017 11:16 AM EDT2017-08-16 15:16:46 GMT
    Phoenix police say a 20-year-old man used a kitchen knife to stab his father, an off-duty officer, in the neck in north Phoenix Wednesday morning. (Source: 3TV/CBS 5)Phoenix police say a 20-year-old man used a kitchen knife to stab his father, an off-duty officer, in the neck in north Phoenix Wednesday morning. (Source: 3TV/CBS 5)

    Phoenix police say a 20-year-old man used a kitchen knife to stab his father, an off-duty officer, in the neck in north Phoenix Wednesday morning.

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    Phoenix police say a 20-year-old man used a kitchen knife to stab his father, an off-duty officer, in the neck in north Phoenix Wednesday morning.

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  • Jaime's Local Love: Birdytell

    Jaime's Local Love: Birdytell

    Wednesday, August 9 2017 2:03 PM EDT2017-08-09 18:03:13 GMT
    (Source: 3TV/CBS 5)(Source: 3TV/CBS 5)

    Lisa Morrow is a woman who lives and breathes the meaning of "Local Love." She is extremely passionate about the Arizona makers market and Arizona entrepreneurs.

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    Lisa Morrow is a woman who lives and breathes the meaning of "Local Love." She is extremely passionate about the Arizona makers market and Arizona entrepreneurs.

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  • $3.7 million project to reduce wrong-way drivers could go to Mesa company

    $3.7 million project to reduce wrong-way drivers could go to Mesa company

    Friday, July 28 2017 12:27 PM EDT2017-07-28 16:27:32 GMT
    (Source: 3TV/CBS 5)(Source: 3TV/CBS 5)

    ADOT is announcing the winner of a $3.7million grant project to reduce the risk of wrong way crashes on Arizona highways.

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    ADOT is announcing the winner of a $3.7million grant project to reduce the risk of wrong way crashes on Arizona highways.

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  • Jaime's Local Love: Sweet Repeats Boutique

    Jaime's Local Love: Sweet Repeats Boutique

    Wednesday, July 12 2017 2:16 PM EDT2017-07-12 18:16:23 GMT
    (Source: Facebook)(Source: Facebook)

    You will have so much fun shopping at Sweet Repeats.  The store features the creations of some 20 different local artists along with uniquely curated vintage items.  

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    You will have so much fun shopping at Sweet Repeats.  The store features the creations of some 20 different local artists along with uniquely curated vintage items.  

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  • Jaime's Local Love: DoNut Worry Arizona

    Jaime's Local Love: DoNut Worry Arizona

    Wednesday, June 28 2017 5:26 PM EDT2017-06-28 21:26:23 GMT
    (Source: DoNut Worry)(Source: DoNut Worry)

    DoNut Worry Arizona is a family owned doughnut shop located in Mesa on the Southwest Corner of Ellsworth and Baseline.

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    DoNut Worry Arizona is a family owned doughnut shop located in Mesa on the Southwest Corner of Ellsworth and Baseline.

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  • Jaime's Local Love: The Grand

    Jaime's Local Love: The Grand

    Thursday, June 15 2017 5:07 AM EDT2017-06-15 09:07:05 GMT
    (Source: Facebook)(Source: Facebook)

    A 24-hour coffeehouse, restaurant, bar, event space, music venue, speakeasy, and soon-to-open food market - The Grand on N. Central Avenue in downtown Phoenix encompasses all this and more.  

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    A 24-hour coffeehouse, restaurant, bar, event space, music venue, speakeasy, and soon-to-open food market - The Grand on N. Central Avenue in downtown Phoenix encompasses all this and more.  

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  • Jaime's Local Love: Papa Ed's Ice Cream

    Jaime's Local Love: Papa Ed's Ice Cream

    Wednesday, April 26 2017 12:51 PM EDT2017-04-26 16:51:18 GMT
    (Source: papaedsicecream.com)(Source: papaedsicecream.com)

    Papa Ed's Ice Cream was a leap of faith for owner Linda Moran-Whittley. After spending 27 years in the mining equipment manufacturing industry in Arizona, Linda experienced a major life change.

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    Papa Ed's Ice Cream was a leap of faith for owner Linda Moran-Whittley. After spending 27 years in the mining equipment manufacturing industry in Arizona, Linda experienced a major life change. 

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Jaime CerretaJaime Cerreta is an Emmy Award-winning news anchor and reporter.

Click to learn more about Jaime.

Jaime Cerreta

She anchors Good Morning Arizona Saturday and Sunday mornings from 6-10 AM and hosts Jaime's Local Love Wednesday mornings on Good Morning Arizona.

Jaime's appeared on CNN, FOX, and The Weather Channel covering deadly tornadoes, powerful hurricanes, and even reporting live from within a dust storm at I-10 and Pecos. That video went viral and was broadcast on newscasts around the world and would ultimately win Jaime an Emmy for her role in the KTVK Monsoon special.

Jaime created her own franchise called Jaime's Local Love in which she shines the light on local business owners. Being the granddaughter of the founder of the Cerreta Candy Company, she watched as her grandfather, father, and aunts and uncles worked tirelessly to create their own business and has much respect for the entrepreneurial spirit. Jaime's Local Love is recognized largely in the small business community and has been featured by Phoenix Magazine.

Arizona Foothills Magazine named Jaime one of the Most Eligible Phoenicians and Arizona Foothills readers voted Jaime Arizona's "News Anchor of the Year". The Scottsdale Unified School District Foundation recently inducted Jaime into its Hall of Excellence.

Jaime is a product of the Scottsdale School system! She was born and raised in Arizona and went to Cherokee, Cocopah and Chaparral. She took dance and drama and always had a love of writing. But it was watching Channel One News in high school that inspired her to pursue news.

Jaime graduated from Arizona State University's Walter Cronkite School of Broadcast Journalism. She served as anchor, reporter, producer and photographer in Joplin and Springfield, Missouri, Beaumont, Texas, and Oklahoma City, Oklahoma. Throughout that time, she would cover some of Mother Nature's hardest hits. She was one of the first anchors back on the air after a hurricane evacuation in Beaumont. She would anchor hours of coverage with no teleprompter and no script.

In Oklahoma City, she sat on the anchor desk for 12 hours at a time after deadly tornadoes devastated the city. 14 years later, Jaime landed an anchor/reporter job right here in her hometown of Phoenix.

With people being Jaime's greatest passion, it is a priority to her to engage in the community. She has been a committed advocate for Alzheimer's for more than a decade now, emceeing both the Walk to End Alzheimer's in Oklahoma City for 7 years, and now emceeing the Love Not Forgotten Gala every year in Phoenix.

Jaime is dedicated to helping the arts programs in Arizona schools and is a friend to the Scottsdale League for the Arts. She has a standing role as a food judge (yes!) at the Scottsdale Culinary Festival then delights in taking to the stage to announce and interview the winners. Jaime is also a supporter of Kaity's Way. It is an outreach and awareness program for domestic violence in teenage relationships.

Jaime won Oklahoma Associated Press Awards for Election Coverage and Best Newscast. She was voted Oklahoma Magazine's Best of the Best during her 7 years as main anchor at KOKH FOX 25 in Oklahoma City. She strives to be her best, bring her viewers the most accurate and newest information and is committed to bringing joy, love and passion to her work. And if the job requires Jaime hop in the dunk tank or get on the trapeze, she will do whatever she can to make sure you start your day with a smile. She has a true zest for life and wants to share her love of the Valley with you.

Jaime spends her free time with her friends and family and loves playing tourist in her hometown. She's attempting a couple new hobbies -- tennis and ukelele! Jaime's a total foodie with a maddening sweet tooth. When she was a little girl, her mom and dad owned a Mary Coyle Ice Cream. Jaime's father helped build the Cerreta Candy Company with his father and his brothers. Jaime is so proud of the family business and its 50 years in Glendale. While Cerreta Candy is famous for its little green mint-- The French Mint Truffle-- Jaime's favorite pieces of Cerreta Candy are the Peanut Butter Pizazz and English Toffee.

Jaime's sister, Molly, is a talented writer in the Valley. Her brother-in-law is a competitive BBQ pit master with his own line of Loot 'N' Booty BBQ rubs and sauces. Jaime is absolutely convinced Phoenix is paradise and her favorite place to be is any patio with a view of Camelback Mountain.

If you have a story idea for Jaime, drop her an email anytime.

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